Cupcake Interview with Whisk & Wonderful

Welcome to the Baker & Cake Decorator Interviews Series!
Hi sweet friends! I am thrilled to be featuring Whisk & Wonderful, who creates some beautiful custom cupcakes for January’s feature. Hannah is based in Suffolk, UK, where she has cultivated a true passion for her custom cupcake business, specializing in unique fondant techniques across various themes, making each cupcake set both delicious and visually stunning. From children’s birthdays to weddings, her attention to detail ensures that each cupcake set tells a story that is perfect for the occasion!. Her innovative artistic designs have garnered a loyal following in her area and on IG. Read on to learn how she started her cupcake business and the inspiration that drives her creativity!
Interview with Hannah, Whisk & Wonderful

This interview has been edited for clarity and length, preserving original responses.

Check out what Hannah had to say in our interview:
Can you share a bit about yourself?
Of course! My name is Hannah, a Senior Graphic Designer and founder of Whisk and Wonderful. Born and raised in Suffolk, UK, I have a first-class degree in Graphic Design and work for a local design agency. However, I am currently soaking up the joy of a newborn as I am on maternity leave, having just welcomed our first child in September; our wonderful daughter, Sophia, who is currently just 10 weeks old.
My love for all things creative started when I was just a very young girl, spending all of my time engaging in arts and crafts, and now baking, interior design, and photography. Outside of the kitchen, I am very adventurous and love to travel the world with my husband.
I love your cupcakes! How did you get started with making cupcakes?
Thank you! Whisk and Wonderful was actually started by accident! I simply would make cupcakes occasionally as a hobby for friends and family at events and I went on to teach myself how to decorate cakes entirely from Instagram and YouTube videos.
The more practice I had, the more my designs started to capture attention. The word started to spread and requests began to pour in. It was from that moment I realised my eye for detail within the baking space and I then offered my services within the local area and set up my Whisk and Wonderful back in 2019, where fortunately for me, they became a popular choice in the local area. It was another outlet to express my creativity!
What are your favorite cupcake trends?
Floral and natural elements: I love the use of edible flowers being used for decoration. They really do enhance a box of cupcakes and are just so sophisticated and classy!
Minimalist designs and muted colour palettes: I am all for simple and elegant styles with clean lines, subtle textures, and a muted colour palette.
Hand-painted animal print: I have to include this trend as I owe a huge thank you to the dalmatian and leopard print cupcake trend a few years back. Fun fact: I was the first person in the baking community to create the hand-painted animal print cupcake design! It was this trend that really encouraged a huge following on my Instagram page. People went wild for them!
Where do you get your cupcake inspiration from?
I use a variety of different platforms such as Pinterest, Etsy, Instagram, and baking blogs! I also keep up to date with graphic design trends in my line of work and will pull relevant elements and themes from them.
Fun Fact: To let you in on a little secret, to achieve the perfect golden cupcake it is vital to get to know your oven! I fix a small piece of foil to the back of my baking trays to create a shield for my cupcakes from the hot spot at the back of the oven, ensuring the perfect back every time. It’s all about the tricks of the trade that are learnt through years of baking!
Hannah
Which cupcake decorating techniques do you like to use?
I would say decorating cupcakes comes down to the following: pressure, position, speed and a reliable, pipeable buttercream recipe. When I started out decorating cupcakes, I couldn’t wait to pipe buttercream swirls like the ones I’d seen on my Pinterest feed and in bakery videos. All my cupcake designs are centred around the classic rosette swirl as a base to keep consistency throughout my work, paired with other nozzles that can then be used to add various details.
What are your favorite cupcake tools?
As my business is based around cupcakes, I would have to say piping tips! A set of versatile piping tips does wonders when learning how to decorate cupcakes.
Fun Fact: To let you in on a little secret, to achieve the perfect golden cupcake it is vital to get to know your oven! I fix a small piece of foil to the back of my baking trays to create a shield for my cupcakes from the hot spot at the back of the oven, ensuring the perfect back every time. It’s all about the tricks of the trade that are learnt through years of baking!
What are your favorite cupcake tools?
Always American buttercream! You can never go wrong with this type of buttercream; not only is it simple, popular and sweet, but it is quick to prepare and offers that stability and versatility in piping intricate decorations. I experimented for a long time to get the perfect recipe and have had such amazing feedback from my customers.
I notice that you like to use fondant for your cupcakes. Is this something you decided to base your cupcake business on? They are beautiful!
Thank you! I wouldn’t say that I based my business on fondant, but I certainly developed my designs using fondant as a way to enhance my cupcakes and to make them unique to the customer and occasion they are celebrating. It is the perfect tool to deliver a message and add a 3D element. My favourite being the large daisies on my floral designs and cute teddy bears on a baby shower theme.
How do you like to unwind after a long day?
This would have to be via my two guilty pleasures in life – a big glass of gin and the selling sunset series on Netflix! Escapism at it’s finest.
What is your favorite cupcake flavor?
I can’t choose just one, I really do have a sweet tooth! It would have to be between a classic Victoria sponge and chocolate and caramel when I fancy a bit of extra indulgence!
My Favorite Cupcake Creations
Wild One Birthday Cupcakes

Loving this sweet Wild One cupcake theme for a birthday. Check out these adorable animal faces!
Daisy Themed Cupcakes

A sweet daisy themed cupcake for a birthday!
Author Notes
You can check out her Instagram to see which supplies she used for her cupcakes!
Safari Birthday Cupcakes

Incredible safari cupcake design with fondant animal prints!
Netural Baby Shower Cupcakes

Pink and netural baby shower cupcakes with baby feet and clouds.
Gender Reveal Cupcakes

A sweet gender reveal cupcakes with tiny feet and teddy bears.
Floral Cupcakes

Perfect for someone who loves flowers and cupcakes!
Disco & Bows Cupcakes

Disco Balls & Bowls cupcakes for a girl’s birthday.
Candy & Cookie Cupcakes

A delicious and refined cupcake set topped with a variety of cookies and candy. Yum!
Bridal Shower Cupcakes

An elegant dark greens and white color palette for this Bride To be cupcake set.
Birthday Daisy Cupcakes

Beautiful set with fondant accents and daisy flowers.
Birthday Safari Cupcakes

Birthday Mermaid Cupcakes

Loving this mermaid inspired cupcake set with all the blues and purples! Click here for some mermaid inspiration.
Birthday Floral Cupcakes

A beautiful cupcake set with flowers and various buttercream textures for a 60th birthday!
Birthday Blues Cupcakes

A gorgeous set with baby blue and white buttercream textures for a birthday.
Birthday Under The Sea Cupcakes

Special under the sea cupcake set for a first birthday!
30th Birthday Cupcakes

A gorgeous cupcake set with dark greens and netural colors for a 30th birthday.
More about Hannah, Whisk & Wonderful

Custom Cupcake Artist located in Sufflok, UK

